Shawn Gold, the SVP of Marketing and Content Development at MySpace, is leaving, paidContent.org has learned, and Gold has confirmed it to us. Not sure where he is going, and he still has three weeks left at MySpace, but he recently registered SocialApproach.com, so that might give you a hint. Gold joined MySpace in February 2006…prior to that he was an SVP with Weblogs Inc, which was sold to AOL (NYSE: TWX). Before that, among other things, he was president of eUniverse back in the days, later known as Intermix (and the company that owned MySpace prior to its sale).
At MySpace, Gold was the public face of the company to agencies and brands to convince them to use MySpace as their marketing and promotional vehicle. Not sure who the replacement at MySpace will be when he leaves…will let you know when we find out.
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