AT&T Extends Deal With Napster; Add OTA Downloads And Video; Prices Still High

On the eve of CTIA, AT&T (NYSE: T) has announced an addition to its mobile music arsenal: its has extended its till-now-sideloading deal with Napster (NSDQ: NAPS) to include an OTA, full-song download service, with access to the full Napster catalog of 5 million tracks. Not that sideloading or even OTA will seal the deal for consumers, as prices remain high. Customers can buy individual songs for $3 each or buy a five-pack of tracks for $7.50. These are dual-download, also available for PC downloading. One big thing: NOT available on iPhone.

Noticeably lacking is a subscription tier, reports Billboard.biz, unlike the online Napster service.

AT&T did a similar deal with eMusic earlier in the summer. Prior to that it only had a sideloading service…now it is on part with Sprint (NYSE: S) and Verizon (NYSE: VZ) Wireless. For Napster, AT&T becomes the ninth operator to adopt the Napster Mobile platform, and by far is the company

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