Sapient Interactive Plans 2008 India Entry, Eyes At Least 12 Clients

Sapient Interactive, which claims to be the second largest digital ad agency in North America, plans to enter India in 2008. [via Economic Times]

The IT company’s digital advertising arm business specialises in banking, telecom, media, energy and travel and hospitality. Sapient India, a wholly-owned unit of Sapient Corporation, employs 3,400 people, with 100-odd people from the creative space. Sapient India’s Managing Director Sandeep Dhar tells the financial daily that the company plans to add to that number since it’s eying at least a dozen clients in India.

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