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Besides closing down some services here in U.S., Yahoo (NSDQ: YHOO) is now considering divesting the European comparison shopping site Kelkoo, reports FT. It bought the site in 2004, for a price then of about $575 million. It said in the FT story:
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may i say it’s damn good to see ‘rafat ali’ at the top of this (or any) piece here on paidcontent?
Actually, Kelkoo's value is huge. Not for Yahoo, but for Microsoft!
I bet In few months, Msn shopping will change it's name…
The industry definitely has changed and it's always infuriating to see that Kelkoo have been restrained in riding along with it – due to adapting to the Yahoo corporate structure. My friends still there are always complaining how things are dull and that they spend more time filling in headcount spreadsheets than actually thinking how to be radical and improve the product.
As one of the original founders (shopgenie & kelkoo uk) – I've put some insider info on my blog:
http://blog.crowdstorm.com/?p=282