Tinselvision To Add Yash Raj Films; Rajshri Wants No DRM

After signing up the likes of STAR and ZEE, TinselVision is believed to have signed up Yash Raj Films for video-on-demand content, reports Business of Cinema. Yash Raj Films currently has online music videos available for download at $1.99 for one song, 3 song videos for $4.99- and 6 songs for $8.99. That’s ancient pricing and strategy, given current market dynamics – Rajshri Media and Reliance owned BigFlicks have movies for download for between $4.99 and $19.99, and also free ad-supported streaming of recent films. Tinselvision Chairman and CEO appears to be unaware of competitors plans. He says

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