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PR 2.0: PodShow on TiVo

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News is swirling that PodShow will announce a deal next week that makes its content available to TiVo‘s 10 to 12 million users (Checking on actual stats as pointed out by the watchful eyes of our readers. ed.). According to TechCrunch, the announcement was supposed to happen the day before the Podcast and New Media Expo, along with PodShow announcing a new round of funding.

PodShow isn’t exactly keeping secrets. There’s a TiVoCast page live on PodShow’s site (screencap below). Paul Colligan says he posted the story two days ago (and he heard it through a PodShow GeekBrief podcast). And there’s a link to the TiVoCast page on the TiVo Lovers Blog timestamped September 13.

And whether he’s being cheeky, or just spinning the story, PodShow co-founder Adam Curry’s blog blog has the following entry posted today:

Press releases? We don’t need no stinkin’ press releases, that shit never gets you mentioned on TechCrunch ;)

PodShow has not yet replied to a request for comment.

4 Responses to “PR 2.0: PodShow on TiVo”

  1. Chris Albrecht

    Hey All,

    I pulled that number from the TechCrunch article (Click on “Tivo” in the article). But I will fall on the sword here. Should have followed up on their numbers. I’ll check in with TiVo and update the story.

  2. The TiVoCast service only works for TiVo’s connected to a broadband internet connection.

    TiVo has 1.7 million current subscribers using their boxes [as opposed to DirecTiVo], feel free to add in a few more hundred thousand for users who are no longer considered “subscribers” for SEC purposes if you feel generous:

    I’d be surprised if even half of those have a broadband internet connection.

    You’d have to apply a very high user/TiVo ratio to assume those connected machines had a “user” base of anything more than a few million.