Would you pay your insurance premium via mobile? ING Vyasa Life has tied up with mobile payment company Paymate for enabling payment of insurance premium by SMS. [via release] It appears that Paymate has also signed up Corporation Bank for m-payment. They had launched services with Citibank. Hence, the insurance premium payment solution is limited to ING Vyasa customers who are also Citibank and Corporation Bank customers.
I’ve been wondering – what’s the ideal situation for an m-payment company to be in? They’d need to tie up with banks, mobile operators, merchants and handset manufacturers (for a pre-loaded application).
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