AT&T iPhone rate plan rates: unlimited data included

Apple_iphone_ratesThe iPhone page on the Apple site has the details for the rate plans; you can find info for new individual and family plans, plus rates for existing customers. The one message that’s central to all of the plans: all of them include unlimited data, meaning you can surf the web, send e-mail and more to your hearts content over the EDGE connection.

From a pricing standpoint, the cost is basically included in the plans. I tried to do a direct comparison to the other major GSM provider here (T-Mobile) and the closest plan match is the 1000-minute plan of T-Mo at $59.99 and the AT&T 900-minute plan at $79.99. AT&T does include rollover minutes, while T-Mo offers the MyFaves…there’s a few differences like that, so it’s not a one-to-one. Adding a data plan to the T-Mobile account bumps you up $30, or $10 more than the AT&T plan, but it includes the T-Mobile Hotspot plan for WiFi as well as usage of the EDGE service. The AT&T plan also includes 200 TXT messages, where the T-Mobile plan doesn’t.

Essentially, there’s not much cost difference at first glance; what’s more interesting is the way the plans are presented. Apple’s iPhone is designed to be used on the web and they’re calling attention to that fact by including the unlimited data. It’s not thrown in as an afterthought service….interesting. Also worth noting for existing customers: you’ll need to re-up for a new two-year contract to "activate iPhone features, including iPod functions". Looks like there’s no way around the cellular servitude to AT&T through 2009 if you want an iPhone now.

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