IDG’s Mobile Breaking News Voice Alerts

An interesting use of mobile podcasting by IDG, the big media trade company: it has launched mobile alerts for its brands CIO, Computerworld, InfoWorld and Network World, where opt-in subscribers receive an alert via SMS, and are then guided to mobile-optimized audio commentary and detailed news via the mobile Internet. Text alerts are nothing news, but use of audio alerts on phone is novel. The service is being powered by mobile podcasting firm VoiceIndigo. More info on the news alerts here.

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