Digital distribution company UFO Moviez has expanded operations to Uttar Pradesh, and will now cover 250 cinemas, reports Business Standard. The company also plans to introduce in theatre digital advertising as an additional revenue stream. Vice Chairman Raaja Kanwar says that they’re in talks with around 30 corporates for digital advertising. The company also intends to expand operations to Mauritius, Sri Lanka, Dubai and Europe, covering 500 international theatres in all.
Subscriber content
?
Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.
Advertisement
Advertisement
Advertisement
Comments have been disabled for this post