Although we write for all types of web workers, we know that a lot of our readers have migrated to web work from a more traditional corporate environment. Corporations know it too, and the drain of knowledge workers to freer pastures is starting to get noticed. This is one of the reasons why we see things like the fabled benefits at Google, cubicles redesigned to help “recruit and retain top talent,” and the emergence of employee retention consulting as a specialized field.
The question is, does any of this matter? Once you’ve tasted the digital bedouin lifestyle, or gotten used to telecommuting, are you really enticed by chef-prepared pasta and prettier cubicles? If the rock-bottom requirement was that you had to show up physically in the office every day, what would a company have to do to hire you?
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