AskMeNow has taken the wraps off a new service allowing users to submit their mobile search queries via SMS to a short code and get an answer back for free. The service is avaiable across all major networks in cooperation with Bell Mobility, Rogers Wireless, SaskTel, and TELUS Mobility. The service also provides users free access to directory-assistance services and content including weather, sports, horoscopes and the Word of the Day (a service the company picked up through a tie-up with Merriam-Webster, for example).
Not that AskMeNow is giving away something for nothing. It is making the tough but potentially lucrative transition from mobile search provider to search+content provider, pairing the two to attract and
{"source":"https:\/\/gigaom.com\/2007\/05\/31\/419-mobile-search-provider-askmenow-launches-free-sms-service-in-canada\/wijax\/49e8740702c6da9341d50357217fb629","varname":"wijax_4d03a55f83569351850c8bb7b4740893","title_element":"header","title_class":"widget-title","title_before":"%3Cheader%20class%3D%22widget-title%22%3E","title_after":"%3C%2Fheader%3E"}