– Last.fm deal: Music is the biggest part of it…and then other assets we own that we can add to it. The site will always be an ad-based model.
— Upfronts: People are not just looking to buy CSI on CBS, but all offshoots, including online. The bulk of the money will still be on the network, but a very important part of every CMO is how Internet plays into that.
— Online model: The Web cannot be used to put out regurgitated TV content. That’s why we bought Wallstrip. In LA, we have kids out of film school, working full time, giving $10-50K and we’re asking to create shows and original content. There will be a day where one of these series will catch on and million and million so people will be watching them.
— Network: A network is not a brand, not anymore. Shows are brands, networks are not.
— Evening news: Yes, there is a future for evening news. Of course, the image of evening news is very different that it used to be, but it is still very important to us.
— Online video: There has to be a better way for online video ads. We will have much more pinpointed form of advertising.
— Slingbox: We like Slingbox, and but we are also still a little bit wary of Slingbox, as I have told Blake [the CEO], but for us it is education about this and our audience. I am sorry MLB took that stance [Ed: MLB has come out against Slingbox in a story today in Hollywood Reporter).
— Advertising and Google/Yahoo’s role in it: We are willing to experiment, letting become intermediaries as long as we are involved. But the bulk of advertising will remain with us.
All the pics from D on the Flickr stream here.
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