Though what it counts as digital is a broad spectrum, hence that big figure: includes online advertising revenue from sites like ESPN.com and ABC.com, sales from mobile services, e-commerce revenue derived from TV show and movie downloads on Apple iTunes and reservations for Disney theme parks that were booked online. In fact, about half of the total digital revenue should come from travel bookings, reports MediaBiz blog on CNNMoney. Walt Disney Internet Group president Steve Wadsworth gave these figures at the Goldman Sachs global Internet conference in Las Vegas yesterday. Online media and services should continue to post sales growth “north of 30 percent” a year for the next few years, he said.
MediaPost: Web media and services–including paid and ad-supported content–brought in about $350 million last year.
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