Does the computer industry need to watch out for Nokia?


Nokia_logoMichael Mace is among those who thinks it’s a possbility and provides several key suggestions for the company. Nokia is unique in many ways from traditional handset manufacturers, handsets being their core competency, of course. They have a wide array of phones from entry level all the way up to full multimedia handsets like the N95 that can cost over $700. Bucking trends here in the U.S., they’re just fine with selling handsets direct instead of concocting carrier relationships for wanted subsidies and unwanted plan commitments. Striking out in new markets is not a problem either: take the Nokia N770 or 800 Internet Tablets. I think it’s fair to call them a company that tries to stay ahead of the curve.

The next bend they see in the curve is one that’s near and dear to us: mobile computing. Might they take what they’ve learned with their Internet Tablets & handsets and push the mobile computing limits beyond the current market? That theme is being heard more often as of late but the road is filled with obstacles, which is why Michael says we’ll read a business case study in 10 years on Nokia. Read his thoughts and see if you agree.


Kaz Larsen

Well look at my comments on the N95. ( for the critics review of N95.

Clearly far away from beeing a serious contender.

I did not like Windows CE/Mobile/Whatever microsoft phones are called now – but i do miss my TyTN.

Still using my N95 – but only until Windows Mobile 6 devices are available – then im changing back.

The N95 is 1/2 phone and 1/2 computer – but does not do neither very good. Have to reboot every day – battery does not last as long as my TyTN. and last but not least – the “speed dial” functions on windows mobile beats the crap out of the Nokia Phonebook.


After skimming through Mace’s key points, I have to wonder why the computer industry should worry about Nokia at a time when Apple is entering the phone market. If I was to name a company that could dominate the mobile computing field, it would be the one that:

1. currently dominates the mobile media player industry
2. is a leader in computer hardware design
3. can scale down their OS to run on simpler devices
4. is integrating 3G into their portable computers, and
5. is rolling out a phone that is also a mobile Internet device.

Apple is about to become a direct competitor to Nokia. The difference is Nokia knows phones, while Apple knows computers. Not hard to determine which one has the edge in building a mobile computer.

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