This Observer story is a bit of a hit job, if you ask me, but there is some underlying truth to the point about Forbes.com being very focused on increasing page views at all costs. The crazy amount of ads and advertorial/commerce stuff on their pages doesn’t help in negating that impression. The Observer story says that as much as 50 editorial staffers have left in the last couple of years, and nine editorial staffers have recently fled. But then, it is a big operation, in a mega-competitive news/media city.
Disclaimer: We have a small distribution deal with Forbes.com, where they publish some of our stories on the site’s media channel.