“This funding represents a tremendous vote of confidence in Joost’s platform,” said Janus Friis, co-founder of Joost. “We’ve carefully selected these investors from a variety of interested parties”
Selected! Interesting choice of words, from Friis, pretty much letting everyone know who’s da boss. More importantly, it also indicated the premium valuation Joost got received. Investors lucky enough to put their money in Joost: Sequoia Capital, Index Ventures, Viacom, CBS and Chinese tycoon, Li Ka-shing.