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Amazon Mechanical Turk High On India; Introduces Rupee Payment Option

Amazon Mechanical Turk, an online marketplace for work that requires human intelligence, is trying to make the business more attractive to Indians. The subsidiary of e-commerce company Amazon.com has announced the option to be paid in Indian rupees for the Human Intelligence Tasks (HITs) they complete successfully. Amazon Mechanical Turk is a marketplace for work that requires human intelligence – essentially simple tasks people can do better than computers.
It seems there are quite a few Indians who do such work in Amazon Mechanical Turk. (The Times of India reports on how a professor from Assam makes money from AMT). Apparently, the Indian rupee is the only other currency option for receiving payments apart from the US dollar at AMT. This shows the company’s eagerness to tap India’s knowledge pool. (Rupee payment make sense too in the wake of the appreciating rupee.)
Peter Cohen, Director of Amazon Mechanical Turk, said in a release: “Humans still significantly outperform the most powerful computers at completing such simple tasks as identifying objects in photographs, transcribing text, and giving their opinions…Amazon Mechanical Turk allows humans to be paid for doing these simple tasks anytime, anywhere, and now, in rupees. We hope to see lots of people in India joining this fast-growing community of people who earn money on their own terms.”

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