Blog Post

EconSM: More Coverage

Coverage of EconSM continues to ripple out:

Abbey Klaassen, AdAge: MySpace Wouldn’t Have Survived Without News Corp.: “If MySpace hadn’t been sold to News Corp., it wouldn’t exist today. That was the verdict from Richard Rosenblatt, chairman-CEO of Demand Media and former CEO of Intermix, whose assets included MySpace, at last week’s EconSM conference in Beverly Hills. … There was a lot of talk about the challenges and opportunities around integrating startups into major media companies and the need to preserve startup DNA. The hands-off approach News Corp. took to the MySpace integration was held up as the gold standard.”

Pat Coyle, Sports Marketing 2.0: Social Media CEOs share their visions: “According to (Herb) Scannell, media is moving from mass to