Two-Way Flow: U.S. Books Written in India

A good feature story on U.S. academic books are starting to get written in India, a notch up in the value chain of outsourcing. Peter Booth Wiley, chairman of the Hoboken, New Jersey-based John Wiley & Sons, has academics in India developing a new series of customized, electronic books that may one day become remedial text in U.S. universities. Wiley’s new series of textbooks will be delivered electronically — as PDF files. They will be tested initially at second-rung engineering universities in India before being taken to China. If the experiment succeeds, the U.S. market may be the next destination, Wiley said.
In India’s case, because the medium for scientific education is English, a chunk of what’s being produced for the home market is also readily exportable, the theory goes.

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