Disney Mobile, A Year Later

RCR has some stats from Disney on the usage of its kids-and-parents focused MVNO service Disney Mobile. About 30 percent of the MVNO’s subscribers make use of its GPS location tracking services, and parents who do so use the feature 14 times per month on average–or roughly every other day. Also, 56 percent of Disney Mobile subscribers are adults and 44 percent are children.

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