NBC Plans Ads For Mobile Video In May

At CTIA NBC Universal said that advertising would be very important to the mobile TV/video business, now we have a few details of what it’s planning to launch in May. “NBC will experiment with a range of ad options, from 30-second spots to store locator ads that let users input their ZIP Codes. “We want to learn effectively what gives advertisers a friendly place to put their ads,” said Salil Dalvi, general manager for wireless platforms at NBC Universal, reports RCRNews.

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