CTIA: DVB-H And DMB Chips To be Demo’d

Multimedia software provider Thin Multimedia and mobile TV chip vendor Siano Mobile Silicon have teamed up to create mobile TV receiver chip that reads both DVB-H and DMB, which will be demo’d at CTIA note EE Times. The main benefit of this sort of thing (not this chip in particular, but multi-tech chips in general) will be to increase the economies of scale for handsets, and reduce the handset manufacturers need to pick a particular standard. Qualcomm has already gone this route, launching a chip that reads both MediaFLO and DVB-H — probably in an attempt to give MediaFLO the economies of scale that DVB-H will enjoy.