Asian Mobile Players Must Think Global — Frost

Frost & Sullivan analyst Manoj Menon has told the Mobile Content World Asia 2007 that mobile content companies in the Asia Pacific region need to think global to compete against “next-generation competitors” such as Skype, YouTube and MySpace, reports ZDNet Asia. “Because these global competitors play in a marketplace that is worth US$6 billion a year, he added that they work on a “completely different economies of scale” where they can push out services at a lower cost to customers in a vast market.” In fact, sometimes the services can be offered free and monetized in other ways, which makes it difficult for a company focused purely on a single-country market.

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