Behind Redmond’s Tellme Deal

CNet has a background piece on the behind-the-scenes meetings between Tellme and Steve Ballmer to arrange the recently announced acquisition. It’s a good read, detailing the meeting between Ballmer and Tellme execs on Superbowl Sunday… “The more Ballmer heard, the more animated he became. At one point, the effusive CEO became so animated after a demonstration of Tellme’s technology, that he absent-mindedly knocked over a can of sparkling water, dousing (Tellme Networks CEO Mike) McCue and his cell phone.” That meeting was spent working out whether the acquisition would make good business sense, and the answer was clearly yes.
Related stories:
Microsoft Does Buy TellMe; Mobile Search A Big Reason

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