With the Cricket World Cup just nine days away, Zee News Ltd has taken the covers off a cricket news site – Zeecric.com, reports Indiantelevision.com. The site will feature ball by ball commentary, and the usual stats and live scorecard, as well as news and stats related to cricket. So what’s new? They’ve got quite a few former cricketers, mostly Indian, on board to write columns for them. So what’s new? I’m just wondering why no one is really trying to do things differently here. Why not a cricket website in Hindi or any other local language? Zee News is a Hindi channel, so makes sense in differentiating the content, especially since they’re likely to cross-promote their content here. The site’s got advertisers on board, all right – Maruti has a top banner, and there are google ads. Maruti seems to be betting big on the Internet for World Cup advertising, it seems – they’ve already bought out most of the inventory on the world cup official website, apparently for $1 million.
Related:
— Indya.com Bags $1 Million Sponsorship From Maruti For Cricket World Cup Site
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