Reliance Communications’ Mobile Job Search Powered By Naukri.com

Reliance Communications has tied up with Naukri.com to power the job search on Reliance’s Classified Services on Reliance Mobile World. Interestingly, as per the release, the service will be accessible to those with a Reliance number registered on Naukri.com, and requires a Naukri login and password. Reliance also hosts paid classifieds on the mobile for Real Estate, Automobiles and Matrimonials.
How people use the classifieds and job searches will add to Reliance’s user profile database, and perhaps be used to deliver contextual advertising. For Naukri, this is another distribution channel for their listings, and would serve to increase stickiness of their portal.

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