Television Eighteen Group has hired a former GroupM hand to head which is believed to be a new business initiative. Lakshmi Narasimhan, who had quit the media buying arm of WPP, may head a project which may be related to digital business, reports Exchange4Media.com. Sai Kumar, CEO, TV-18 Media, told Exchange4Media, “He would be driving a very key project for us. We really can
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