Verizon And MTV Plan Live Concert Series

MTV and Verizon Wireless have announced a new series dubbed MTV Live, which will consist of live performances at the Hard Rock Cafe in Times Square NY that will be broadcast across a variety of MTV platforms and V Cast. The release says it is “powered” by Verizon, which implies the carrier is doing more than just showing it on the network. The show will be formated for each media and Verizon subscribers will be able to send in messages to scroll across the bottom of the screen during the show. Also, additional footage shot on mobile phones at the show will be edited for several other platfomrs. MTV Mobile on V CAST will feature exclusive performance content from each show and will also offer artist interview segments. (release)

Comments have been disabled for this post