That’s the figure for the digital rights for three years, for the world’s richest football league. Of course, the total value of the media and TV rights packages for the English Premier League for those three years from the start of the 2007-08 season is a staggering $5.33 billion, but even then that’s a healthy digital contribution.
The league has domestic rights deals with BSkyB and Setanta and overseas has deals in 208 countries. More details here.
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