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Mobile Music Buys Reach $1 Billion In 2006; Asia Accounts For 25 Percent

Mobile music purchases amounted to $1 billion in 2006, more than double the $400 million in 2005 and accounting for half of all global digital revenues for recorded music, according to the latest report from IFPI. However, the UK-based recording industry organization also reported that acceptance of mobile music puchases varies across countries and regions, with Asia accounts for 25 percent of all global mobile music renevue. In Japan, for example, mobile makes up roughly 90 percent of all digital music sales. In Europe, Italy and Spain racked up the most mobile music sales. Mobile sales made up 39 percent of all digital music sales in Italy, while Spain saw 32 percent of its digital revenues coming from mobile tracks. IFPI expects 2007 to be a landmark year in the mobile music market, as handset makers such as Nokia and Sony Ericsson develop their music phone series. Meanwhile, Apple has announced a June launch for the much anticipated iPhone.
The penetration of 3G mobile technology plays a major role in determining mobile download buy rates because it allows faster downloads. South Korea has the largest percentage of 3G mobile products with 88 percent market penetration, followed by Japan at 53 percent and Italy at 24 percent. The U.S. comes in last at 8 percent, one of thosestats that explains a lot. Release
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