This is a
big huge round considering it is a pure content play, and only a year old, though I’m assuming some of it might be for acquisitions: Glam Media, the NYC-based online fashion and lifestyle company, has received $18.5 million in third round of funding. The round was led by Duff Ackerman & Goodrich Ventures (DAG), with participation from existing investors Accel Partners, Draper Fisher Jurvetson, WaldenVC, and Information Capital. Also, CNET chairman Jarl Mohn is joining Glam Media as an investor and strategic adviser.
The company says that the additional capital will be used to “accelerate the growth..and expand the sales and editorial teams”. The company has about 200 owned and affiliate partners websites, including GlamSpace, a social network for fashion and style and GlamCentral, which ranks and searches fashion and style blogs. In a previous round, its raised $11 million already, for a total now of about $30 million.
Also, in related news, Glam is becoming what iVIllage was to Hearst before it got bought by NBC…Hearst will distribute some of its magazine stories to Glam network of sites. Under the deal, Hearst-owned Marie Claire will provide editorial content from the magazine….Glam Media will offer links to Hearst magazine sites and help promote subscriptions and circulation.
Related: Glam.com Wants To Be One-Stop Fashion Shop
This is a