Orange will launch a high definition mobile TV service in France this month called TV HD Mobile, based on the combination of 250kbit/s streaming, MPEG4 encoding and QVGA screen resolution. “This ‘high-definition’ mobile TV service is the cornerstone of Orange’s strategy for the launch of consumer HSDPA in the continued success of its early TV/video services (currently around 350,000 active users and 5m TV or VoD sessions per month). Orange also investigates different solutions for mobile broadcast (in particular DVB-H, Satellite DVB-H and TDtv). However, the 3G network will still play an important role in VoD, interactive services and also live TV: Orange already offers 50 live TV channels in its bouquet and only half of these can be carried over a DVB-H multiplex.”
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