DNA Newspaper Appoints ex-Shell man K U Rao As CEO

Exchange4media: Diligent Media, the company that owns Mumbai newspaper DNA, has appointed K U Rao as CEO. Rao will report to Managing Director Sudhir Agarwal. The company didn’t have a CEO till now. Rao was previously Global Head of Sales & Business Development for the car care business of Shell Lubricants, London.
DNA needs a professional CEO since it’s embarking on expansion to other metros and cities. DNA Money is already being launched as a separate broadsheet in B grade cities like Jaipur.

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