BharatMatrimony has chosen Starcom Worldwide for its media planning duties. The Chennai-based online classifieds company – with presence mainly in matrimonial and other verticals like property and general listings, will spend Rs 25 crore ($5.5 million) on advertising and below the line activities. The company had raised $8.6 million from US venture fund Canaan Partners and Yahoo recently to fund its expansion. [Via Exchange4Media]
Related:
–BharatMatrimony Set To Spend Rs 25 Crore ($5.5 Million) On Ad Campaign
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