Apprise Media Acquires Action Media

The Action Pursuit Group, an operating company of B2B trade media firm Apprise Enthusiast Media, has acquired Action Media, a provider of events and online sites serving the tuner and sports compact performance market. Based in Irvine, California, and formerly a division of private equity firm Great Hill Partners, Action Media produces Hot Import Nights and NightShift events, the largest tuner and sports compact performance auto show series, with 20 events a year. Its sites include Hotimportnights.com, Hincity.com and Carandmodel.com. Models plus cars, what could go wrong?
More details in the release here.

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