Universal To Offer “Day and Date” Download and Burn to DVD With CinemaNow

More in the movie business’ collapsing windows: CinemaNow, which recently started offering DVD burning with some movies, has now tied up with Universal Pictures to offer “day and date” download and DVD burning, which means it will be available in the online store on the same date as the movie DVD hits the retail stores.
The deal is only with Universal Pictures, and is an expansion of its previous library-titles-only deal. It will now include new movies such as “The Fast and the Furious: Tokyo Drift”, “Inside Man” and “Bring It On: All or Nothing”. The day-and-date digital version will include the DVD menu and bonus features in the $9.99 price point. Other new releases to be added in coming months.
BW: The deal marks the first time a major studio is releasing a DVD in retail stores and on a download site at the same time. Studios typically release their movies as DVDs in retail stores first, then hold off six weeks or more before making them available for download.
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