Microsoft gets its Soapbox Tomorrow

7 Comments

Update: The service has launched, and the team behind SoapBox is blogging here. Checkout this video – Butterfly busts a move -pretty good quality. Rob’s MySpace page has embedded SoapBox.
Microsoft’s much awaited YouTube competitor is all set to get out of the gates, perhaps as early as tomorrow. A Microsoft employee has blogged about the pending release of the video sharing service, code named “Warhol,” that will be renamed as SoapBox. The word of the new service had leaked earlier this month, and caused a lot of chatter.

Kurt Shintaku says that the new service will come with 100 megabytes of storage and will will use Windows Media technology to playback video, instead of more popular Adobe Flash technology. I guess Mac users could play back the videos if they have Flip4Mac. (Rob who works on the SoapBox team says that “Soapbox autodetects your browser + platform and streams WM for IE/Windows users, but Flash for Firefox/Windows and Firefox+Safari on Mac.”)

In case you’re wondering, Warhol has only been accessible by Microsoft employees from Microsoft’s internal network ….. Suffice it to say, they’re going to announce it tomorrow so everyone will get the chance to take a look at it. It’s really bandwidth efficient, you can “copy” the content locally to your own machine if you have the right tools (instead of using some proprietary wrapper around it like you do with Google), it’s optimized to your network speed, and doesn’t require any plug ins or anything.

7 Comments

Antonio

I’ll be interested to see how Flip4Mac deals with it. There are gaggles of Mac users out there working with video…for streaming, F4M is essential.

bbklyn

Frank,

When Linux starts spreading beyond the server world im sure Microsoft will start catering to them. They just did it for Apple so its proof that if theres an audience Microsoft will oblige them. Till then who can blame them for not shoving money down the drain?

Frank Daley

“Soapbox autodetects your browser + platform and streams WM for IE/Windows users, but Flash for Firefox/Windows and Firefox+Safari on Mac.”

And Linux?

The Butterfly link refused to play on my Flash-enabled Firefox running on Linux.

Yet another example that Microsoft’s supposed support for interoperability is a farce?

Om Malik

Rob,

I am assuming you re a beta tester and have used it on other platforms. If yes, thanks for pointing that out.

Rob

Soapbox autodetects your browser + platform and streams WM for IE/Windows users, but Flash for Firefox/Windows and Firefox+Safari on Mac.

Paul Stamatiou

Windows Media! Well, needless to say, this mac user will be sticking to YouTube. Even though I do have Flip4Mac it’s not as fast UI-wise and flawless as Flash videos are… especially with the Flash 9 UB.

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