Deutsche Telekom Shares German Football Rights With Vodafone


In a rare case of rivals working together, Deutsche Telekom has agreed to share the mobile phone rights to German premier league football with its main rival Vodafone…DT won the online rights to German Bundesliga football last year, and this year also got the mobile phone rights.
The deal is for the next three seasons and Voda will broadcast all the matches live. Deutsche Telekom’s mobile phone unit T-Mobile has this spoin: it makese sense to work together on developing mobile TV market.
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