Yankee Group Acquires Trendsmedia

Research firm Yankee Group has acquired digital media and technology research and events firm Trendsmedia. The acquisition will “accelerate Yankee’s growth and expand its reach in global connectivity issues, helping network builders, operators and users navigate revolutionary change”, whatever that means.
Eliot Weinman, Trendsmedia founder and president, will become thepresident of the Yankee Group Events & Publishing Division, a newly created position.

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