I-play Moves Into Video Clips

I-play has teamed up with Universal Studios to create a mobile channel called Mobile Moments. It will offer short video clips of “memorable scenes”, starting with the movies The 40-Year-Old Virgin, The Fast and the Furious: Tokyo Drift, Animal House, The Breakfast Club, E.T., Jurassic Park, and Sixteen Candles. It will launch later this year (no word on partners) and represents I-play’s first move away from mobile games.

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