Yahoo Launches Answers In UK With Big Ad Campaign

Sign of the times, I suppose: The Guardian says this is the biggest ad campaign Yahoo has done in UK since the first boom…this is the launch of UK version of its successful (at least in terms of user adoption) Yahoo Answers, it social search service.
Starting Monday, Yahoo will launch a nationwide multimillion-pound print, radio and poster campaign..a different celebrity will pose Yahoo! Answers users a question each week for the next eight weeks. The one on right now is Jonathan Ross.

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