Sony Ericsson Hints At Music Downloads On PlayNow Service

Sony Ericsson wants to develop its PlayNow service, Reuters reported today, but gave few details about its plans. Currently the service offers ringtone downloads – users can listen to a clip and then pay for a download. A spokesman said: “We are developing the PlayNow service further – it is part of our bigger music strategy.”
Rafat adds: One of Sony Ericsson’s parent Ericcson already has a tie-up with Napster, and has been working on their music service for a while…in fact, Napster Mobile is Ericsson’s hosted music service featuring Napster’s catalog of artist images, ring tones and full-length songs. Hopefully some synergies will work here, but with Sony’s that’s a lot to ask.
Related: Ericsson & Pocket Group In Deal For Mobile Music

This article originally appeared in MediaGuardian.

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