Cingular: Marketing Director, Offer Planning Redmond, WA

The Director of Offer Planning at Cingular drives strategic analysis, development, & implementation of consumer-facing mobile data products & services for the nation’s largest wireless carrier. Responsible for leading team of product development & marketing managers, the ideal candidate is passionate about emerging technologies, user experience, & the convergence of mobile entertainment & information. The position is responsible for the creation, competitive positioning, delivery and evolution of the Media Net, Cingular Video, Music, User Generated Content, Parental Controls and Search initiatives. Successful candidates must demonstrate the ability to focus a broad range of mobile technology, experiences and industry knowledge into a successful product marketing strategy, roadmap. This position is an amalgam of strategic and tactical responsibilities that will require a clear understanding of consumer needs, current product specifications, competitive positioning, and future technologies.
Core responsibilities include:
— development of a research-driven, user-centric, & revenue-focused roadmap for Cingular’s suite of data offers;
— management of overarching strategy & release plan for near- & long-term product initiatives
— oversight of business modeling & funding of product development within formal gating process
— strategic synthesis of 2.5G & 3G WAP, multimedia, & downloadable application offers
— stewardship of the customer experience from concept to implementation and lifecycle refinement
— Management of new product marketing requirements and release planning through a team of 7 senior product marketing managers
— Serve as liaison to Product Development, Device Marketing and other technological groups within Cingular
PROFESSIONAL QUALIFICATIONS
Ideal candidate will be adept at problem solving, management of multiple priorities, & committed to managing a large team of direct reports as well as cross-functional “virtual” teams. Role will interact heavily with agencies, third-party technology & service providers, & requires subject matter expertise across a variety of disciplines.
— 10 years experience with marketing of consumer software, Internet or mobile applications.
— Must be well balanced between business/marketing and mobile/interactive customer experience
— Superior presentation and communication skills, both written and oral
— A solid understanding of the global consumer mobile industry, future trends in carrier strategy, content, mobile applications and user experience innovations
— Strong project management and coordination skills; and ability to excel in a fluid, cross-functional team environment
— Ability to translate customer need into software requirements and software features into customer benefits
— Self-motivated with strong vision and communication and evangelizing skills
— Creative individual who loves to take ownership of a vision and methodically extract solid, research based mobile solutions
— Bachelors degree required. Advanced Degree preferred.
“Cingular Wireless is an Affirmative Action / Equal Opportunity Employer, and we’re committed to hiring a diverse and talented workforce”.
CONTACT: To apply, e-mail resumes to lisa.gaulding@cingular.com.

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