Oxford Bookstore Launches New Book Alerts Via Mobile 365

Press Release: Oxford Bookstore has tied up with Mobile 365 to provide alerts on new releases and bestsellers to mobile users. But don’t expect to receive SMS’ from Oxford automatically – one needs to send an SMS to 6365 to subscribe. You’ll also be allowed to query their database for lists of new releases, bestsellers, and even specific books and authors. Their database covers 43 categories, and is upated daily. Oxford intends to use this service to build “a strong mobile community of booklovers through this non-intrusive, quick and well-focused information distribution channel.-

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