Yahoo Signs Up With go2 Directory For Sponsored Search

Yahoo has signed a mobile search agreement with go2 Directory Systems, which provides local search, directory and movie guide information over mobile devices in the US. Under the terms of the agreement,Yahoo’s sponsored search listings will be featured in go2’s mobilesearch results.
This will extend Yahoo’s sponsored search reach into consumers searching for local products and services via their mobile devices. Yahoo has been a leading player in the mobile sponsored search listing market in Japan and the UK.

Comments have been disabled for this post