More On Turner’s DramaVision

We went into Turner Broadcasting’s plans for its DramaVision broadband player and TNT.tv channels at length earlier this week … here are a few more details on the advertising side from ClickZ. After the initial ad-free period, Chris Pizzurro, Turner Entertainment VP-new media and digital ad sales, says the network will phase in pre-roll and mid-roll video ads, possibly adding display ads to the Flash-based player. (Memo to Turner from the viewer perspective: less is more.) The online ad sales team acquired with the acquisition of full interest in Court TV is handling Turner Entertainment’s digital sales.

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