Sky Offers Mobile Music Downloads Via TV

Sky has partnered with digital music company Craze Productions to offer mobile music through Sky’s eBusiness Portal, Sky Net, which provides a website service on digital TV sets. “The channel currently contains details of Craze’s music catalogue spanning updated ringtone versions of the UK’s Top 20 singles chart, and ringtones and videotones…The site is now being developed in conjunction with Sky Net to offer an option for buying Ring tones, Video Downloads, Video Ring tones and Digital Downloads, due for official launch in October 2006.” It’s not clear how the music gets to the mobile phone, whether it has to use the operators network or whether there is another method.

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