Nov. Launch of MSNBC.com’s Ad-Supported Mobile News Service

MSNBC.com, which has been testing an ad-supported mobile news service in U.S. for the last four months, is happy with the response, and is gearing up for a November launch. Consumers will get access to MSNBC.com headlines, news videos and other content for free. Revenue will be generated by ad insertion, dynamic ad serving, and pre- and post-roll advertisements.

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