How Many Google Talk’rs Really?

The New York Times’ story on Yahoo v Google, says that only 44,000 Google Talk users. That can’t be true, and just doesn’t make sense.

comScore data shows a total of 976,000 unique users in June. comScore quantifies this number with “total activity” metric, which perhaps should be the only number that should matter. I have asked for clarifications from comScore. They have promised to get back shortly with more details. Worldwide, comScore data shows a total of 7,126,000 Google Talk users, and around 3 million people actually using the service daily.

Update: This just in from comScore:

“976 [thousand] have the google talk application installed on their computer, 44 [thousand] of that total have engaged in IM talks.”

So in other words, the 44,000 represents the number of people who were actually using the application by engaging in IM conversations. The larger number refers to the number of times the application initiated on a computer, irrespective of it ever being engaged. So it looks like the 44,000 figure is the more appropriate comparison. It appears to be a lot smaller domestically than other IM apps.


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